Schwarzkopf LIVE Intense Lightener 00A Absolute Platinum

I had bleached my hair to a medium blonde, and had brunette regrowth. I coloured the regrowth with this dye, then coloured my whole head so that it would also be platinum. Unfortunately I still have a lot of yellow in my hair, although the product...

This product is the best blonde boxed dye for people with dark brown hair it lifts hair colour to a yellow blonde but with a hair toner it turns to a beautiful icy blonde

I was removing purple dye from my hair and bleaching my roots so wasn't expecting it to all go the same colour, which it didn't. Roots were a bit yellow but conditioner toned it down a bit. I just needed it to be lighter so that I can dye it a pastel...

Definitely would recommend this product I've been using this for the past 2 years. Especially for asian dark hair.

I naturally have black hair and used this to do a balayage on my hair. It worked fairly well and lifted quite a fair bit of pigments to an orangey-Amber color. I then used a ashy colour over it and it worked really nicely, covering most of the...

Lifted well, but is slightly yellow, so needed toning down

This lifed my hair colour significantly and my hair was left even. My hair was supra singly in good condition after use.

The mix wasn't enough to cover all my hair so I had to apply two packs. There's a lot of brassy orange in my hair too, even after using toner.

This lightened my dark brown hair to a light blonde. I used 3 boxes because I have really thick curly hair. No damage and easy to use. I will always use this dye from now on.

My hair was brown and I used two on my hair which turned it ginger, this was fine because I knew from brown hair it would take a few to change it. I then cut about 8 inches off my hair and used another three of these on my hair, my roots are platinum...